Web Analytics: An Hour a Day |
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Written by Yudhistira
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Sunday, 03 February 2008 |
 Web Analytics: An Hour a Day
by: Avinash Kaushik
Written by an in-the-trenches practitioner, this step-by-step guide
shows you how to implement a successful Web analytics strategy. Web
analytics expert Avinash Kaushik, in his thought-provoking style,
debunks leading myths and leads you on a path to gaining actionable
insights from your analytics efforts. Discover how to move beyond
clickstream analysis, why qualitative data should be your focus, and
more insights and techniques that will help you develop a
customer-centric mindset without sacrificing your company’s bottom
line.
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