The Moment It Clicks: Photography secrets from one of the world's top shooters by:
Joe McNallyJoe McNally, one of the worlds top pro digital photographers, whose
celebrated work has graced the pages of Sports Illustrated, Time, and
National Geographic (to name a few), breaks new ground by doing
something no photography book has ever done blending the rich,
stunning images and elegant layout of a coffee-table book with the
invaluable training, no-nonsense insights, and photography secrets
usually found only in those rare, best-of-breed educational books.
When
Joes not on assignment for the biggest-name magazines and Fortune 500
clients, hes in the classroom teaching location lighting,
environmental portraiture, and how to get the shot at workshops
around the world. These on-location workshops are usually reserved for
a handful of photographers each year, but now you can learn the same
techniques that Joe shares in his seminars and lectures in a book that
brings Joes sessions to life.
What makes the book so unique is
the triangle of learning where (1) Joe distills the concept down
to one brief sentence. It usually starts with something like, "
An
editor at National Geographic once told me" and then he shares one
of those hard-earned tricks of the trade that you only get from
spending a lifetime behind the lens. Then, (2) on the facing page is
one of Joes brilliant images that perfectly illustrates the technique
(youll recognize many of his photos from magazine covers). And (3) you
get the inside story of how that shot was taken, including which
equipment he used (lens, f/stop, lighting, accessories, etc.), along
with the challenges that type of project brings, and how to set up a
shot like that of your own.
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